TV
To promote the first season of the TV show Alcatraz (which has been unfortunately cancelled) to Spanish audiences, Leo Burnett Iberia was tasked with promoting the show and building up hype for its premier. However, instead of relying on a 30 second slot to advertise the show, the agency created ...Continue reading →
Ever wanted to watch a tv show or video clip but was forced to sit through part or an entire advert before you actually get to the content proper? Chances are that everyone has experienced this once before in their lives which can be fine if you can click through ...Continue reading →
When people talk about ‘social tv’, we usually think of tweeting during TV shows or progammes asking viewers to give their opinion on their Facebook page. It is engagement but it doesn’t really shape or determine what’s happening on screen, instead being mostly tacked on without putting much thought behind ...Continue reading →
With Apple’s dominance in the tech world and their financial muscle growing, it’s looking like their venture into online TV streaming has encountered a number of difficulties despite setting a end of year launch.
The New York Post is reporting that Apple is proceeding with plans to launch their own streaming ...Continue reading →
Google is testing over 252 experimental devices in its employees’ homes in Seattle, and it is suspected that the devices in question are linked to Google’s venture into broadcasting.
The company recently applied for an experimental license with the Federal Communications Commission (FCC) for an unnamed entertainment device, which CBS Seattle say ...Continue reading →
I broke the law, I broke it at least once a week.
I downloaded movies and TV series from illegal filesharing websites. (I was not a pusher though, just a casual user for personal use).
My other half and myself haven’t had a TV aerial or cable service for over a year. ...Continue reading →
This spring will see the launch of Myspace TV, a new venture by the social networking site, another name thrown into a flurry of activity surrounding online TV at the moment with Google making a deal with vendors to include Android on their devices, and the results of a report revealing ...Continue reading →
With Google making a second attempt with their latest TV offering, it turns out that they are leaving no stone unturned in making it a serious market competitor for both online and traditional media.
Neowin have reported that Google have not only struck a deal with multiple vendors to include Android ...Continue reading →
With Netflix launching in both Ireland and the UK today, online TV is expanding its horizons with more and more funds invested and content uploaded for these services. But while it’s growing in popularity, our viewing habits haven’t adjusted at the same rate to make it a rival to traditional ...Continue reading →
While their content concentrates on traditional TV shows and content, it appears that Apple and Google are now shifting their focus towards sporting events with a rumoured bid for the rights to broadcast live Premier League football in the UK.
The Daily Mail are reporting that both tech giants are planning ...Continue reading →
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