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Huge Changes On Twitter – Everything You Need To Know


For the first four or five years of the service Twitter was known for all it’s basic features and it didn’t really change all that much in terms of basic functionality. Over the last couple of weeks though Twitter have been sending out some pretty clear signals as to where ...
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@mentions, Lists, Niall Harbison, Twitter, activity, facebook, new, online, social media, streaPosted in | Leave a comment

With Shocking Timing Levis Releases A European Advert Advocating Rioting


Levi’s have just released what has to be one of the worst timed adverts ever featuring scenes of rioting. The ad which is targeted at the European market encourages people to “rise up and do something with their lives” and shows pictures of a young man taunting riot police and ...
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Advertising and marketing, London, Marketing, Niall Harbison, Riots, ads, levis, online, rioting, social mediaPosted in | Leave a comment

Dark Horses Amazon Launch A Social Network For The Kindle


Anything that Amazon ever do is worth taking note of. Unlike Apple, Google or Facebook they usually stay out of the limelight and tech blog hype but they are an outstanding company that know exactly what they are doing and have huge vision. Their latest launch has barely been noticed ...
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Niall Harbison, Social networks, Technology, books, kindle, online, sharing, social media, titlesPosted in | Leave a comment

How Mobile And Apps Are Changing The Restaurant Industry Forever


10 years ago the restaurant industry was simple…once every couple of months a food critic would come along and you would cook your best food and await the review in the newspaper with baited breath. Then restaurant review sites came along and changed all that. Anybody could leave a review ...
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0, Mobile, Niall Harbison, Twitter, apps, facebook, foodspotting, instagram, online, social mediaPosted in | Leave a comment

The New Land Grab In The Media Industry – Tablet Magazines


The landscape of magazine publishing is changing rapidly at the moment as traditional titles face competition from tablet devices and new technology led solutions for consuming content. It all started with the launch of Flipboard last year but copy cats and alternatives are popping up all over the place allowing ...
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Ipad, Niall Harbison, flipboard, magazines, online, social, social media, tabletsPosted in | Leave a comment

Now You Can Track Your Friends (Or Enemies) Deleted Tweets With Undetweetable


One of the funniest (and at times most worrying) things that can happen on Twitter is when you delete a tweet that you didn’t mean to send only for people to find it in search some time later. I’ve lost count on the amount of times I have seen this ...
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Marketing, Niall Harbison, Twitter, closed, deleted, index, online, tweets, undeltweetablePosted in | Leave a comment

Living Social Tackle Groupon With Innovative London Cab Campaign


Living Social who run daily deals but are not as well known as Groupon are having to come up with lots of creative ways of getting their message out in order to get people interested in their deals site. One thing they are not short of is a large marketing ...
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Advertising, Cab, London, Marketing, Niall Harbison, Video, campaign, case study, deals, groupon, living social, online, taxiPosted in | Leave a comment

Adidas Grow Fans By 120% And Sales By 30% In Asian Facebook Campaign


Adidas have just shared the following case study about a campaign they ran in Asia for over 2 months on Facebook and helped grow their likes and community by over 120% and increasing sales in the whole region by 30%. The game was called trophy raiders and the main aim ...
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Marketing, Niall Harbison, adidas, facebook, football, likes, liverpool, online, salesPosted in | Leave a comment

The Facebook Business Model Diagram – Are They Morphing In To A Media Company?


There is so much written about Facebook here and on other blogs that it can be hard to keep up with the relentless pace of change at the world’s biggest social network. With that in mind I wanted to try and strip away all the fluffy talk and focus on ...
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Marketing, Niall Harbison, business plan, facebook, online, social media, valuationPosted in | Leave a comment

Coca Cola Use Facebook Face Recognition Technology For Latest Campaign


Coca Cola are always pretty clued in when it comes to social media and marketing in general and their latest campaign in Israel using Facebook face recognition technology is pure genius. Users were able to log in to an app in the real world using nothing but their face. The ...
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Marketing, Niall Harbison, coca cola, facebook, israel. photos, online, recognition, social mediaPosted in | Leave a comment



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