gaming case study
Some time ago location-based social apps and networks such as Foursquare and Gowalla, have launched the wave of “checking in” at locations such as restaurants or stores in exchange for points. These services were referred to or often described as games. While these apps are quite simple examples as far ...Continue reading →
With all the buzz around gamification and how it will/should evolve for brands and users, I wanted to take a look at the brands that are using gamification mechanics to market their products and engage users, to good effect. Quite how gamification will work for brands is still largely unknown ...Continue reading →
Brands, Farmville, Niall Harbison, Nike, brand gamification, gamification, gaming case study, green giant, kellogs, krave gamification, nike tag, social gaming, social media gamesPosted in
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